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THE BANK'S MISSION

“Our mission is to provide competitive products and excellent customer service to obtain the position as the financial leader in the communities we serve.”

As we grow and evolve to meet changes in our area, we remain committed to our customers. We are committed to providing the financial products and services one may need, the trusted advice one can count on, and the service we provide is on a personal level and that has been the symbol of our small-town community bank over the years. The Texas Financial Bank Family is proud of its past and continues to be recognized as a community bank that will stand by its customers with the same reliable, friendly, personal service that people have trusted. We are strong, independent, and progressive. We offer modern banking conveniences while remaining firmly rooted in our old-fashioned commitment to our customers.


THE BANK'S CORE VALUES

  • Texas Financial Bank is deeply rooted in the communities we serve and the best interest of the community is something we take very seriously. 
  • Outstanding customer service is of upmost importance to our success as well as a requirement of our bank staff and management team.
  • We place great value on the employees that serve the bank.  Because they serve the bank we serve them.  We place a high level of expectation on the employees to maintain integrity while providing outstanding customer service.
  • Knowing our customers is something we take pride in.  We avoid the big bank atmosphere where customers are just an account number.  Our customers are greeted by name and we look forward to seeing them in the bank as well as the community.